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Three-day, Five Events in One Roof


THUMBS UP FOR WELLNESS! Photo shows the organizers of the three-day five events all in one roof on August 28 – 30 in SMX Convention Center
THUMBS UP FOR WELLNESS! Photo shows the organizers of the three-day five events all in one roof on August 28 – 30 in SMX Convention Center

top billed by the 2nd International Beauty, Health and Wellness Expo organized by Ex-Link Events. The other co-located events are: People Management Association of the Philippines’ (PMAP) “National Wellness Summit”, Philippine Chamber of Commerce Inc. (PCCI) and Department of Trade and Industry’s “Philippine Health and Wellness Conference” and “Happiness is Wellness Festival”, Miss Tourism World Philippines’ (MTWP) Benefit Fashion Show and a Three-day Job Fair in partnership with the Philippine Daily Inquirer (PDI). Joining Ex-Link Events CEO Mitch Ballesteros (4th from right) are from left, Candy Monasterio-Tuazon, media and public relations director of MTWP; Dr. Hernando Delizo, PCCI NCR regional governor and CEO of Clinica Manila; Carmie De Leon, VP for sales and marketing of Healthway Medical; Mitch Guce, director for Wellness Fellowship of PMAP; Baby Cruz, founder and chairman of Innovations and Concepts; Jesse Rebustillos, assistant vice president of PDI; Alma Dizon, sales manager of A.R.M. Skin Essentials Corporation and at the back,  Jojo Alejandrino, VP for sales and marketing of Global Medical Technology Manila Inc.

A three-day, five co-located events will happen on August 28- 30 in SMX Convention Center, Mall of Asia in Pasay City. These five activity–rich events will focus on beauty, health, wellness, tourism, job and business opportunities that should not be missed!

Top billing these events is the 2nd International Beauty, Health and Wellness Expo (IBHWEX)” on August 28 to 30 organized by Ex-Link Events. While its other co-located events are the People Management Association of the Philippines’ (PMAP) “National Wellness Summit (NWS)” on August 28; Department of Trade and Industry and Philippine Chamber of Commerce’s “Philippine Health and Wellness Conference”, and “Happiness is Wellness Festival” on August 29. A “Fashion Show for the benefit of God’s Special Children” on August 30, in partnership with Miss Tourism World Philippines Foundation (MWTP) and a Job Fair, in cooperation with the Philippine Daily Inquirer from August 28 -30.

“This is so far, the biggest event Ex-Link has ever collaborated with private companies and government agencies and we are very excited about it, we even have plans of replicating it in Visayas and Mindanao region,” shared Michelle Ballesteros, CEO of Ex-Link Events who is the main organizer of this Three-day-Five-Events in SMX.

This year, IBHWEX will showcase beauty, health & wellness industries all under one roof to support the success and growth of small and medium size businesses in the Philippines. The said Expo’s platforms are  lifestyle, use of organic products for health, wellness and relaxation, and products that enhance health and beauty including natural cosmetic products and make-up accessories, body and skin care products, fragrance, machinery and packaging equipment, health care products  and services, pharmaceutical, spa center, hydrotherapy and massage therapies, medical tourism, fitness workouts, fitness and slimming centre small exercising machines sport accessories sportswear, apparels and equipment fitness books, etc.

While IBHWEX visitors enjoy different activities, the Expo is a great opportunity for the enterprising beauty, health and wellness enthusiasts to meet potential international partners, manufacturers and suppliers, promote their unique products to compete globally”, added Ballesteros.

                On the other hand, PMAP, the country’s premier human resource organization, steps up its advocacy for promoting health and wellness within the workplace through its National Wellness Summit (NWS) in partnership with the Management Association of the Philippines. Some of the topics  to be discussed  are:  Shaping  the  Landscape  of  Workplace  and  Wellness  Programs  in the Philippines, Work life  Integration, Taking  Control  of  YOUR  Career  and  Family  Life, How  emotions  affect  Productivity  and  Relationship  at  Work etc. “We believe that a sound mind, body and soul are key factors in performing your best at work. In this summit, we wanted to advocate not just the physical but also the spiritual aspect of wellness of the entire workforce in the Philippines,” stressed Michelle Guce, PMAP Director for Wellness Fellowship.

All  attendees  of  NWS  will enjoy  free entrance  to the  IBHWEX  and  exciting freebies  from  its  exhibitors  and  sponsors.

            For more information, contact Ex-Link Events at info@exlinkevents.com, www.exlinkevents.com, www.beautyhealthwellnessexpo.com,  trunk lines 643-38- 87, 643-77-60 and 0920-924-2532 , or via facebook.com/beautyhealthwellnessexpo and twitter.com/IBHWEX2014


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Breeze ActivBleach calls on moms to join 1Laba Day



Breeze ActivBleach is treating mommies across the country to a day off from their laundry chores with the simultaneous nationwide event 1Laba Day happening on August 28.Moms in barangays throughout Luzon, Visayas, and Mindanao are invited to head to 1Laba Day venues and let Breeze’s revolutionary ActivBleach take care of their stained clothes while they take part in exciting activities Breeze has in store for them to celebrate every mother’s hard work and love for her family.

 With 1 Laba Day, Breeze aims to wash 1 million stains using Breeze ActivBleach, which removes even the toughest of stains in just one wash. Participating moms can enjoy their ultimate laundry day-off as Breeze treats them to various entertainment activities, while the Breeze Laba Ladies and Laba Machines, sponsored by campaign partners Electrolux, White Westinghouse, Whirpool and LG, will take care of washing their clothes.


Simultaneous 1Laba Day events will happen in Metro Manila (Pasig, Marikina, Quezon City, Pasay), North Luzon (Tarlac, Pangasinan), South Luzon (Laguna, Cavite), Visayas (Cebu), and Mindanao (Davao).

 Breeze with ActivBleach is the first and only detergent brand with 4-enzyme technology to remove more types of stains with less effort and time. It even has a unique active system for better foam profile and quicker lather, plus percarbonate TAED bleach that takes out bleachable stains without harming the environment. 

 Be a part of the Breeze 1 Laba Day event and see for yourself how Breeze with ActivBleach removes 1 million stains in just one wash. Like the official Breeze Facebook page (@BreezePhilippines) and join the online promos to get the chance to win washing machines from partner brands. Consumers can also get free Breeze gift packs for every purchase of an Electrolux, Whirlpool and LG washing machine. 

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Moving loved ones closer through LINE Premium Call



Stronger connections are made through an exclusive promotion for Filipino users

Manila, Philippines – August 6, 2014 – LINE, the world’s leading mobile platform with 490 million users, has launched a new LINE Premium Call promotion exclusive for Philippine users during the “LINE more, be closer” event held in Makati Shangri-la Hotel. For Filipinos, communication is vital in preserving and strengthening relationships. With an aim to build lasting relationships, LINE formally introduced LINE Premium Call, a globally renowned call service, along with loads of other surprises exclusive to its Filipino users.

LINE Premium Call

Host The Beautiful Joyce Pring
Host The Beautiful Joyce Pring

Since its launch in the Philippines, the global messaging and call app continued to roll out exciting new features that brought its Filipino users closer together. LINE sees this as one of million reasons to celebrate its evolution from a budding messaging application to a full-fledged mobile ecosystem with pools of rip-roaring features. LINE Philippines has also launched partnerships with some of the country’s biggest names from various industries—including Jollibee, Bench, and Family Mart.

“With the launch of LINE service and TV commercial last year, LINE has become one of the leading mobile platforms in the Philippines,” said Greg Kim, head of LINE Philippines, during the event. “We have come up with a campaign exclusive for the users in the Philippines for them to connect and be closer to their beloved friends and families.”

Celebrities Line Philippines Ambassadors Matteo G and Jessie M
Celebrities Line Philippines Ambassadors      Matteo G and Jessie M
Brown,Cony with Jessie Mendiola and Matteo G.
Brown,Cony with Celebrities Line Ambassadors Jessie Mendiola and Matteo G.
Brown and Cony
Brown and Cony

Greg (Sung-Wook) Kim ;Head of the Philippines (LINE Business Development Division, LINE Plus Corporation)

Greg is the head of Philippine business of LINE, a leading global mobile communication platform, at LINE Plus Corporation. He is an experienced marketing professional with extensive experience in both local and global markets.

 His current mission is to expand the global presence of LINE, especially focusing in the APAC region including the Philippines, Thailand and Australia. He is also deeply involved in the development of business and monetization of LINE in the regions.

Stephan (Sung-Wook) Kang ;Senior Manager of the Philippines (LINE Business Development Division, LINE Plus Corporation)

 Stephan is the senior manager of Philippine business of LINE, a leading global mobile communication platform, at LINE Plus Corporation. He is an experienced marketing professional with extensive experience in both local and global markets.

 His current mission is to expand the global presence of LINE, especially focusing in the Philippines and Australia. He is especially involved in the development of business partnership with local companies in each country.

Building stronger connections with affordable price

LINE Premium Call allows users to make low-cost calls domestically and internationally to both landlines and mobile devices from inside the LINE app. With over 490 million users worldwide, the globally renowned app helps users in the Philippines reconnect with their families and friends through enhanced call quality and better network conditions.

“Compared to other leading brands, LINE Premium Call provides the lowest price in all the Philippines’ most popular calling destinations because we believe that closer bonds among our loved ones should start with stronger connections,” added Kim. “LINE promises to enhance its services further through exciting new features and add-ons to give our users more ways to communicate with their loved ones.”

Price table_revised

Better call quality

Since the launch of LINE free call service, LINE has been fully committed to consistently improve the quality of our LINE-to-LINE voice call, video call and LINE Premium Call. As a part of this commitment, LINE conducts ceaseless research and experiments under the testing environment that meets the rigorous international standards, including ITU-T[1] recommendations.

As a result, LINE’s voice call usage experienced a huge leap of 5.6 times and the clarity of the voice quality improved by 120% between late 2012 and the first half of 2014. Moreover, Japan’s leading newspaper Nikkei even recognized LINE Premium Call as the Best New Product of Q2 in 2014 based on its competitive price and quality.

[1] International Telecommunication Union’s Telecommunication Standardization Sector

“LINE is my number one choice when it comes to communicating with my loved ones,” said Jessy Mendiola, one of this generation’s leading actresses. Likewise, host-actor Matteo Guidicelli said that nothing can match LINE in terms of call quality. The two rising Filipino superstars who are the brand ambassadors of LINE, joined the event to share their personal stories and to encourage other LINE users to use LINE Premium Call.

LINE Premium Call promotion

The event also marked the launch of LINE’s newest Premium Call promotion exclusive in the Philippines. LINE will be giving away coupons with 300 LINE Premium Call credits to diners of 23 Munchpunch affiliated restaurants in 100 branches from August 14th to September 13th. These call credit coupons will also be given out to online shoppers of Lazada website from August 14th to 23rd.

 “LINE promises to continue its efforts in focusing more on features that these Philippine users will love while providing the best communication experience. Latest features including LINE Selfie Stickers, Hidden Chat and many other initiatives are all part of our ongoing effort. We always strive to provide everyone the best messaging and call experience. We hope more users in the Philippines are connected with their friends and family through LINE Premium Call,” Kim concluded.

LINE Facebook Page

  1. facebook.com/Line.Philippines

LINE Official YouTube Page

  1. youtube.com/lineappglobal

About LINE

LINE, the world’s hottest mobile messaging platform, offers free text and voice messaging, voice calling and group chat with up to 200 people, integrated with various interactive elements such as Stickers, Home & Timeline and Official Accounts. Since its release in June 2011, the cross-platform mobile messenger has been releasing a series of add-on apps that range from games to an anti-virus app. Today, LINE has become a hot cultural icon with 490 million users in 230 countries. LINE has also held the coveted No. 1 spot in the ‘free apps’ category of app stores in 70 countries. For more information visit: http://line.naver.jp/en/.

About LINE PLUS Corporation

LINE PLUS Corporation, the world’s leading mobile platform innovator, is a joint-venture entity between Naver Corporation (former NHN Corporation) and LINE Corporation (former NHN Japan Corporation), newly organized in March 2013. As a global smartphone life platform provider, LINE PLUS services LINE and its family applications to bring together an innovative mobile messaging tool and new communication lifestyle. LINE PLUS Corporation was created to promptly react to the ever-changing mobile messenger market and to strengthen its global business based on the industry expertise of its parent company, which furnishes a wide range of innovative and convenient online services. LINE PLUS Corporation is located in Seoul, Korea. For more information, please visit http://www.nhncorp.com/nhnen/index.nhn .

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Quick, Easy, and Reasonably nutritious: GINISANG VEGGIES using Ajinomoto PorkSavor

Lots of moms and dads have a hard time getting their little ones/kids to eat healthy and nutritious foods. A fast and easy food on hand that your kids can serve up and a meal that they will surely gonna love and enjoy. But a lot of us have this same problems getting them to eat is starting to get hard for us specially veggies and how we make it look interesting  to eat. What can we do? Well You are not alone!


Picky Eaters
Picky Eaters

 Getting your kids to adopt eating healthy food  won’t be the easiest task but it is one of the most important responsibilities facing every parent. The foods our kids eat have a huge impact on their current and future health. Since our kids can’t buy their own groceries ,we’re ultimately responsible for what they eat. Well worry no more because with the new Ajinomoto PorkSavor all in one seasoning mix,  something quick, easy, and reasonably nutritious, make them an entirely different meal  to get them to eat and enjoy the food you’ve prepared.






2 spoon of Butter 



1 Tomato Sliced

1/4 PORK MEAT WITH FATS cut into small cubes 


1 pc of Carrot Sliced

Salt to Taste and Pepper 

PORKSAVOR™ All-in-One Seasoning Mix

 2 CUPS of water or PORK BROTH



if the meat turns into a brown color set it aside…then

Put 2 spoon of Butter on the pot



Add Baguio Beans or Long green beans, Carrots and Onions

Salt to Taste and Pepper then simmer for 2 mins.

and lastly pour a half sachet of PORKSAVOR™ All-in-One Seasoning Mix and let it simmer for 1 min.



Ginisang Veggies (SAUTE MIXED VEGGIES)
Ginisang Veggies (SAUTE MIXED  VEGGIES)

 We understand that some young children have difficulty sitting for the entire meal. … Learning about food and cooking in an active way helps breed a sense of culinary adventure. For some reason its very important  that we have to be creative when preparing healthy meals for our kids. it helped the children to grow up with a fondness for mother’s cooking. good enough reasons for you, the creativity that comes with cooking should be!


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Your dream car is just a tap away!

Press Release:

header.124842Leading car classified Carmudi has rolled out its global app for Android devices in the Philippines

July 23rd, 2014 (Manila, Philippines) – Carmudi, the world’s fastest growing online car classified, is all set to change the experience of shopping for car enthusiasts in the Philippines. The online car classifieds has officially launched its mobile application which will allow users to browse thousands of cars on the go. Hosting over 20,000 vehicles online, Carmudi’s app will give users an excellent experience of buying cars while on the move, thus allowing them the same sense of ease and comfort out and about as they would experience in front of their PCs at home.

The app is available to Android users in 20 countries across Asia, Africa, the Middle East and Latin America. For the convenience of customers, Carmudi has made the app available in 9 different languages.

The app features the same usability and filter functions as its computer counterpartwww.carmudi.com.ph. Customers can filter searches by any means that they wish, from brand to model and year to price. Users can also share listings on various social platforms to gain opinions from friends and family if they are unsure. In addition, the Carmudi app allows for favoriting of listings so that they get instant notifications on their favorite rides.

Stefan Haubold, Co-Founder and Global Managing Director of Carmudi, commented, “We want to bring the massive choice of cars to the fingertips of our users. This is a huge milestone for Carmudi. The app will allow millions of users across the globe to find their dream car in just a single tap. We already have over one million users visiting our website every month. Carmudi is changing the way consumers search and shop for cars. With mobile phones accounting for more than a third of the internet usage in the emerging world, Carmudi’s app will further strengthen its dominance there.” 

The current market behavior and mobile internet usage of the Philippines is perfect timing for Carmudi’s app. Mobile penetration is at 111% – that means that the country has 11 million more phones than people. The Philippines is also the fastest growing smartphone market in Southeast Asia, with Android-powered phones having more than 90% market share. Carmudi.com.ph officially launched its app on July 23 at Big Bad Wolf in Burgos Circle. Test drives with the newest models of the MINI Cooper rides were made available to its attendees and as a finale, Carmudi.com.ph gave away one entire weekend with a MINI Cooper to two lucky contestants!

So if you are looking for that perfect ride, make sure that you download the Carmudi app on the Google play store. The app will allow users to search for the vehicles they want by brand, model and price. If this is not enough, further filters such as age, mileage and even color are available to make sure that customers are able to find exactly what they want. More features will be added to the app shortly.

The business platform operates under a high level of transparency through professional photos, updated listings, detailed descriptions, reports and rankings for 100% of its vehicles in each market. At the same time, vehicle dealers get a trusted online presence through a personalized webpage. The Carmudi platform helps sellers manage their inventory in a fast, easy and stress-free way.

About Carmudi

Carmudi.com.ph was founded in 2013 and is currently available in Bangladesh, Cameroon, Ghana, Indonesia, Ivory Coast, Mexico, Myanmar, Nigeria, Pakistan, Philippines, Qatar, Saudi Arabia, Senegal, United Arab Emirates, Vietnam, Sri Lanka. The vehicle marketplace offers buyers, sellers and car dealers the ideal platform to find cars, motorcycles and commercial vehicles online.

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News Release:

SCHICK INTRODUCES #SMOOTHLEEADVENTURE. Get a chance to win exciting prizes by downloading the Smooth Lee app.


Want a trip to Hongkong and Macau for four days 3 nights with a free tour at Ocean Adventure and HongKong Disneyland and a $500 USD pocket money? How about an Apple I-Pad Air or a Samsung Galaxy Tab Pro 8.4?

 Join Schick razor’s newest craze #SMOOTHLEEADVENTURE promo where participants will be asked to create their own Schick television commercial using the Smooth Lee Adventure mobile application.

Participants joining the promo will be asked to download the “Smooth Lee Adventure” mobile application in IOS Apple and Android. Those downloading and playing with the app can now star in their own Schick TV commercial.

 “We wanted the consumers to experience Schick Exacta 2’s refreshing, liberating, and stress-free shaving as Exacta 2 offers one-push cleaning button that helps remove hair easily. Exacta 2 likewise aims to precisely target hair in hard to reach areas leaving a smooth shave.  

 We want to connect Schick with the consumers and in today’s growing number of smart phones in the market, we chose to do an app and a digital promo to make it more exciting and fun for the consumers,” Claire Guevarra, Schick Senior Brand Manager said.

 The videos created will then be converted to Youtube and the contestants will be prompted to “share” and/or “join” the promo. Those who opted to join the promo will have to register and submit their entries at the Schick website (www.schick.com.ph).

 Once entries are registered and approved by Schick Philippines, the videos will already be made public on youtube. Qualified entries will be posted on Schick’s official Facebook page and will be raffled off to determine the winners.

 A trip to Hongkong and Macau for two awaits the grand prize winners while an Apple I-Pad Air will be given to second prize winner.  The third prize winner will receive Samsung Galaxy Tab Pro 8.4. There will also be 50 consolation prizes of Schick gift packs.  

 The promo runs from August 1 to September 30, 2014.

“Through this promo, we will pursue our goal of not only encouraging the public’s creativity with the use of the App that we developed for them, but more importantly the importance of good grooming and self confidence that we packaged in a fun and interactive way via the Smooth Lee app” said MJ Tiquia, Schick’s product manager.  

For more information on the latest promo from Schick Philipines, visit www.schick.com.ph , like www.facebook.com/schick.ph. Schick Philippines can also be followed through Twitter, Instagram, and youtube. Per DTI permit number, DTI-FTEN SPD Permit No. 0043 Series of 2014.